Приятел AI (Priyatel AI)

The Friend pendant, created by 23-year-old Avi Schiffmann, is a circular AI companion designed to offer supportive conversation and companionship. Despite initial controversy – including $1 million in subway advertising defacement and criticism of its potential to replace human relationships – Schiffmann remains optimistic about the device’s future. He believes AI companions like Friend can be a valuable tool for boosting confidence and improving human relationships, though concerns remain about potential misuse and the displacement of genuine connections. Schiffmann’s project, fueled by $10 million in funding and sales of around 5,000 units, reflects a broader trend in AI development, particularly as companies explore new ways to engage users with digital companions.